[WHOMEE] New Fall/Winter Mini Cosmetics! Create a Soft, Effortless Look with the “Bangs Eye Theory”♡

Cosmetics brand produced by hair & makeup artist Shinobu Igari,[WHOMEE], has launched a new mini cosmetics series "Fairy Rascal" as part of the 2024 fall/winter collection!

The theme is "Set yourself free!"

These items are designed to let you express yourself, making every day more fun and vibrant♡

WHOMEE's First Mini Cosmetics Collection♡

This new release marks WHOMEE's first mini cosmetics collection.

It's perfectly sized to fit in your purse or bag, making it ideal for carrying around!

Try out different looks, challenge yourself, and create your own version of "cute"♡

The World of Fairy Rascal

WHOMEE's new mini cosmetics collection is designed to set you free from the overwhelming amount of information and preconceived notions. These items will help you express your true self not only on social media but also out on the streets.

The playful fairy "Rascal" will give you a boost, and the specially illustrated packaging by the popular artist Mannen Mofuku is a must-see♡

When placed together, the design forms a cohesive look, making you want to collect every piece.

What is the "Bangs Eye Theory"?

For the 2024 A/W season, Shinobu Igari introduces a new makeup technique for complementing hairstyles with bangs.

"Even with makeup, it's hard to create depth..." "Bangs cast shadows, making me look dull..."

To solve these concerns, the was born, which uses eye makeup that complements your hair color to bring out your cuteness.

[Limited Edition] WHOMEE Lillutan Rouge

Price: 980 yen (incl. tax) / Available in 4 colors

This mini lipstick easily creates your own color look.

Whether used alone or layered with other lipsticks, it’s easy to apply and delivers bold color, making it a must-have!

[Limited Edition] WHOMEE Lillutan Stick

Price: 980 yen (incl. tax) / Available in 4 colors

A multi-stick that can be used on both lips and cheeks.

It adds a healthy flush, creating a soft, dimensional look♪

[Limited Edition] WHOMEE Lillutan Palette

Price: 1,320 yen (incl. tax) / Available in 4 colors

A soft-pigmented eyeshadow palette that lets you match your eye makeup to your hair color and style.

The darker shades are light enough to give a subtle, elegant finish to your eyes♡

Release Information

First Release

[Online Release] October 11, 2024 (Fri) 10:00 AM

[In-Store Release] Starting from October 19, 2024 (Sat) at variety stores nationwide

[Products Released]

Lillutan Stick (Lip Concealer, Marie, Viola, Rose)

Lillutan Rouge (Park, Resort)

Second Release

[Online Release] November 8, 2024 (Fri) 10:00 AM

[In-Store Release] Starting from November 18, 2024 (Mon) at variety stores nationwide

[Products Released]

Lillutan Rouge (Paradise, Party)

Lillutan Palette (Puff, Frill, Bustier, Pannier)

Freedom for Both Your Bangs and Makeup♡ Unlock Your True Self with WHOMEE's New Mini Cosmetics!

WHOMEE's first mini cosmetics series "Fairy Rascal" offers a selection of items based on Shinobu Igari's new "Bangs Eye Theory" to help you express your own unique cuteness.

With lipsticks, multi-sticks, and eyeshadow palettes that are easy to use, this lineup allows you to experiment without stress.

Why not set yourself free and shine on the streets with these new mini cosmetics this fall/winter?

Image source: Nuzzle Co., Ltd.PRTIMS