A Must-Visit for Mentaiko Lovers in Fukuoka Hakata: Enjoy a Factory Tour and Exclusive Lunch at Yamaya Factory Terrace

When it comes to Fukuoka and Hakata gourmet, one thing that always comes to mind is spicy cod roe♡

There's a lot of buzz right now around the immersive new facility produced by a brand known for its spicy cod roe and offal hot pot: Yamaya Factory Terrace!

You can enjoy everything from a factory tour showing how spicy cod roe is made, to a restaurant and market featuring it as the star, plus hands-on experiences—it's truly a paradise for fans!

Inside the facility, you’ll find photo spots inspired by spicy cod roe and be greeted by an adorable mascot character ♡

Packed with love for spicy cod roe, this spot is perfect not just for Fukuoka vacations, but also weekend outings ♪
Let us show you all the charms of Yamaya Factory Terrace♡

Get an inside look at how spicy cod roe is made! Exciting factory tour♡

One of the must-dos at Yamaya Factory Terrace is the factory tour where you can see how spicy cod roe is actually made up close!

From raw pollock roe to the finished product, you’ll get a behind-the-scenes look at each step of the process.
You’ll even see weighing and packaging scenes that are normally hidden from view ♡

You can also check out a video introduction of the factory on the monitors!

Another highlight is the hands-on pickling experience where you can actually make your own spicy cod roe!

Use three types of chili peppers to adjust the level of spiciness to your liking, and pickle the roe in a custom blend.
You can create your very own original spicy cod roe with your own hands ♡

The spicy cod roe you make during the experience is yours to take home ◎
It’s a perfect keepsake for your trip or a thoughtful gift for someone special ♪
Reservations are required, so if you're interested, check here!

By the way, there’s even a quirky feature where your face gets turned into a piece of cod roe on a conveyor belt!
It's full of fun photo and video opportunities!

All-you-can-eat spicy cod roe lunch ♡

After your tour and experience, head to the on-site restaurant for a delicious meal♪
You’ll find a full menu of dishes where you can fully enjoy their signature spicy cod roe♡

During lunch hours (11:00–15:00), the set menu with spicy cod roe buffet offers all-you-can-eat spicy cod roe, rice, miso soup, pickled greens, salads, and side dishes!

One of the most popular dishes is spicy cod roe rice with special broth poured on top ♡
This buffet of freshly made spicy cod roe is only available at Yamaya Factory Terrace! It’s a dream spot for fans of the dish!

With a colorful presentation and plenty of veggies and sides, the lunch is super satisfying and well-balanced♪

The restaurant has a bright and welcoming vibe, perfect for solo diners or friends. On sunny days, the terrace seats offer a lovely view too!

Enjoy a luxurious moment discovering a whole new side to spicy cod roe that goes beyond just being a topping for rice♡

Perfect for gifts too ♡ Factory-fresh spicy cod roe only available here

Don’t miss the market area when you visit Yamaya Factory Terrace!
Here, you can get factory-fresh spicy cod roe, straight from the source—perfect as a souvenir for friends or family ♡

They also have a great selection of Yamaya’s most popular items, plus exclusive goods that you can only buy here!

Photo-worthy spots everywhere ♡

Throughout the facility, you’ll find fun photo spots inspired by spicy cod roe that are just begging to be captured♡

From giant cod roe signs to cod roe-shaped mirrors, there are tons of cute and quirky design elements to enjoy!
You won’t be able to resist snapping a few shots at these adorable spots ♪

Be sure to take some fun souvenir pics when you find them♡