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The Trendy “Towel Cake” is Too Cute! A Report on the Korean-style Café “THE COOKIE 594” in Shin-Okubo!

We visited the hugely popular Korean-inspired café, "THE COOKIE 594," in Shin-Okubo!

At this café, you can try the trending "towel cake" that’s a massive hit in Korea! Its soft, towel-like appearance is so realistic that you might mistake it for the real thing!

Plus, they offer a variety of stylish drinks that perfectly match the Korean café aesthetic, making it a must-visit spot for café lovers.

Our editorial team visited the café to bring you a detailed report on its ambiance and menu!

Korean-Inspired Café "THE COOKIE 594"

Located just a one-minute walk from Shin-Okubo Station, "THE COOKIE 594" is a trendy Korean-inspired café. You'll find it in the basement, just down these stairs.

The café’s interior is designed with vibrant orange and green tones, making every corner Instagram-worthy! ♡

The seating style, where you sit on staircase-like steps while enjoying stylish sweets and drinks, adds to the Korean café vibe. If you love cafés and keeping up with Korean trends, you’re going to love this place!

We visited around 2:00 PM on a weekday. At that time, seats were relatively available, but by around 3:00 PM, more and more people started coming in. So, aiming for early afternoon to café time might be your best bet!

Editor Natsuki
Editor Natsuki
If you're dining in, there's a "one drink per person policy," so make sure to order a drink along with your sweets!

Fluffy & Cute! The Famous "Towel Cake" Trending on SNS

We had to try the viral towel cake! This cake is made of a chewy crepe filled with rich cream, and its rolled-up shape makes it look just like a towel. It's so cute you’ll want to snap a picture right away! ♡

[Limited Edition] Strawberry Towel Cake / 1,200 yen

The plain crepe is filled with custard cream and fresh strawberries. The sweet and tart combination is simply perfect! ♡

Stylish & Instagram-Worthy Drinks

Left: Strawberry Ade / 780 yen
Middle: Pink Grapefruit Ade / 780 yen
Right: Yuzu Tea / 700 yen

"THE COOKIE 594" offers not only delicious sweets but also stylish, Korean-inspired drinks!

Final Thoughts: Enjoy the Cutest & Tastiest Towel Cake in Shin-Okubo!

  • The "towel cake" looks just like a real towel—too cute to resist! ♡
  • Stylish Korean-inspired drinks make for the perfect café time.
  • The colorful and trendy interior is super Instagrammable!

If you're in Shin-Okubo, don’t miss the chance to try this adorable and delicious towel cake!

[THE COOKIE 594]

◾️ Address: B1F, 1-11-22 Hyakunincho, Shinjuku, Tokyo
◾️ Hours: 11:00 AM - 10:00 PM
◾️ Access: 1-minute walk from JR Shin-Okubo Station
◾️ Official Instagram: @the_cookie_594

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