[Event Report] ‘Hello Kitty Exhibition – As I Change, Kitty Changes Too’ | 50 Years of Love in One Exhibition♡ Opens November 1st at the Tokyo National Museum!

The "Hello Kitty Exhibition – When I Change, Kitty Changes Too –" will be held at the Tokyo National Museum’s Hyokeikan from November 1, 2024!

This exhibition unravels the history and charm of Hello Kitty, who celebrates her 50th anniversary. We got a sneak peek of the exhibition before it opens to the public.

A variety of nostalgic plush toys, rare items, and artist collaborations are on display.

With six themed exhibition areas exploring "50 Years of Kitty and Me," along with photo spots, we’ll report on all the highlights for you♡

The "Hello Kitty Exhibition – When I Change, Kitty Changes Too –" celebrates Kitty’s 50th anniversary!

The Hello Kitty Exhibition is held at the Tokyo National Museum, about an 8-minute walk from the JR Ueno Station Park Exit.

The entrance is decorated with Kitty motifs, bringing cuteness even before you step inside…♡

Kitty Welcomes You at the Entrance Hall♡

As soon as you step inside, you’re drawn into the world of Kitty.

The entrance display features a message that conveys the theme of the exhibition: "When I Change, Kitty Changes Too."

Look up, and you’ll see the beautiful fusion of classic Western architecture and Kitty colors.

This unique collaboration is a must-see while it lasts♡

Hello! You – Hello Kitty Comes Into Your World –

Born from product design, ‘Hello Kitty’ has become a beloved part of many people’s daily lives.

Now, 50 years later, we dive into the charm of Hello Kitty, who continues to capture hearts today!

This plush toy, one of several released in October 1975, a year after her 1974 debut, showcases intricate designs such as printed buttons not found in modern toys.

It was sold for 1,750 yen at the time and reportedly sold out instantly♡

【A Nostalgic Treat for All Generations】The Largest Display of Kitty Goods in History♡

The next section features a massive display of Hello Kitty goods from past decades.

Many visitors can be heard saying, "I remember this!" "I had that!" or "I loved this!" as they look back fondly♡

Kitty goods from her early years are also on display. You could even say that Kitty taught us about fashion and self-care!

There are also goods with a vivid, American-style taste.

Plush toys showcasing Kitty’s design history over her 45 years are gathered here.

Hello Kitty × Fashion Trends

The next section highlights the evolution of fashion trends and Hello Kitty in a photogenic display.

The 2000s Harajuku ‘Decora’ fashion, known for its unconventional and creative sense of style, is represented here.

And, of course, we can’t forget the iconic Hello Kitty × ‘Gal’ fashion♡ With hibiscus and flower motifs, it’s a nostalgic throwback to those times.

Be sure to check out the street fashion incorporating Kitty in a sweet yet edgy style.

This exhibit is packed with highlights, showcasing the ever-evolving relationship between Kitty and fashion!

Which Ones Do You Have?! Regional Kitty and Past Collaborations

The regional Kitty items that everyone has probably owned at some point!

With over 100 regional Kitty items on display, it’s a unique opportunity to see them all in one place. Each item includes a comment related to its specific location, so take your time to enjoy the details.

In addition to original goods, collaboration items with brands like ANNA SUI and Nike bring back memories of Hello Kitty that only this exhibition can provide.

Exclusive Art Pieces! "Me and Kitty" by 30 Artists

Illustrations created by 30 artists on the theme of "Me and Kitty."

The colors and designs are diverse, showcasing each creator’s unique style.

Reflect on your own memories with Kitty as you explore and find your favorite pieces♪

Adorable BIG-Size Photo Spots!

Absolutely adorable... Hello Kitty items in massive sizes! Capture photos with iconic items beloved by generations of fans.

Besides "Hello Kitty Sun," nostalgic quilted designs are also displayed in BIG sizes.

Even a BIG-sized hair dryer!

Big versions of nostalgic stationery like memo pads and rulers are also on display!

With so many cute photo spots, be sure to take some memorable pictures when you visit♡

Experience "Cuteness" Everywhere! A Gathering of Sanrio Characters

A giant photo spot featuring popular Sanrio characters!

Alongside Hello Kitty, you’ll find My Melody, Pompompurin, Cinnamoroll, and Kuromi, all gathered to celebrate Kitty’s 50th anniversary.

Take a commemorative photo surrounded by your favorite characters!

Exclusive Goods Only Available Here! Don’t Miss Out♡

Limited-edition original goods available only at the Hello Kitty Exhibition are lined up for purchase.

Sanrio characters carabiner keychains.

A collection of 16 different Kitty mascot keychains, each dressed in a unique outfit!

You might end up wanting more than one…!

The plush toy featuring the key visual of the exhibition has a strong presence. With various sizes available, it’s a must-have for any visitor.

An official catalog for the exhibition is also available for purchase.

Dive even deeper into the "Hello Kitty Exhibition – When I Change, Kitty Changes Too" and enjoy every detail♡

So Much to See and Enjoy♡

Find Hello Kitty outside as well! Taking photos with the goods you bought is highly recommended!

The "HELLO KITTY 50th Anniversary" edition train, decorated in Kitty colors for the 50th anniversary, also makes an appearance! Be sure to try the "Hello Kitty 50th Limited Crepe" available only here♪

Starting from November 1! A Nostalgic Exhibition Full of Memories with Hello Kitty♡

The "Hello Kitty Exhibition – When I Change, Kitty Changes Too" is an exhibition that resonates with those who have grown up alongside Kitty through the decades!

Featuring nostalgic goods, fashion, and artist collaborations, it’s a trip down memory lane with Kitty.

Visitors can receive an original sticker exclusive to the venue by sharing on social media, so don’t miss out on the perks!

Experience the timeless charm of Kitty that appeals to every generation by visiting this wonderful exhibition!

©2024 SANRIO CO., LTD. APPROVAL NO. SP650123

▼【Event Report】HELLO KITTY 50th Anniversary Party is Here